Purpose
Krucial Rapid Response provides critical support in the form of personnel and other resources to communities that are under resourced, experiencing significant hardship or disruption in essential services or are otherwise, in an emergency situation.
Our Values
Collaborative
When we work together to achieve a common goal, we all win.
Inclusive
Building a strong sense of connection and belonging through an engaging, diverse culture.
Resilient
When confronted with the unpredictable, we rise to the challenge and stay the course.
Impactful
Always striving to make a significant, positive impact in the communities we serve.
Integrity
Without integrity, no mission is successful. We will always choose what’s right over what’s convenient.
Our History
We've always focused on helping communities in their greatest time of need.
Krucial Rapid Response traces its origins back more than a decade. Key staff members provided assistance in a number of emergency response situations, including when an EF5 tornado struck the city of Joplin, Mo., in 2011, leaving an unprecedented path of destruction in its wake. Scores of emergency deployments followed involving more than 50,000 personnel to communities around the country.
With the knowledge and expertise gained from these deployments, Krucial Staffing was officially established in 2019. The onset of the COVID 19 pandemic catapulted Krucial to new heights, becoming the largest emergency response staffing agency and offering standard healthcare placement solutions including contract travel nursing, temporary to permanent staffing and direct hire.
In August 2022, Krucial Staffing transitioned to Krucial Rapid Response, a non-profit focused on giving back to communities in their greatest time of need – closing the gap in essential services, lessening the burden of the government and helping to solve the critical shortages of healthcare personnel nationwide through outreach and education.
With more than 56,000 assignments involving more than 35,000 deployed personnel to more than 1,000 partners around the nation since 2019, Krucial Rapid Response is the nation’s No. 1 non-profit medical staffing organization.
Scroll through our timeline to see communities the Krucial Krew has served.
Unaccompanied minors border surge activation in the state of Texas. Krucial successfully mobilized within seven hours despite logistical and operational constraints due to the rural location of the site.
Total shifts: 118,759 shifts staffed 36+ position types including but not limited to:
Clinical
• NP: 283 shifts
• RN: 3,162 shifts
• LPN: 3,127 shifts
• MA: 6,960 shifts
• Pharm Tech: 430 shifts
Non-Clinical
• Direct Care: 91,477 shifts
• Teacher: 2,192 shifts
• Supply Support: 2,730 shifts
• Dining Room: 2,395 shifts
• Recreation: 1,423 shifts
• Driver: 1,212 shifts
• Custodian/Sanitation Crew: 2,110 shifts
Hurricane Barry was a Category 1 storm that made landfall on the Louisiana coastline in mid-July. In response, Krucial activated and deployed 178 clinical responders and support personnel to two shelter sites in Louisiana. Most staff deployed within 24 hours and all staff arrived at their respective locations within 36 hours.
Hurricane Dorian was a Category 5 storm that made landfall along the Atlantic coast. Krucial activated and deployed 24 clinical and 18 support staff within 12 hours of receiving activation notice. All orders were mobilized within 36 hours, for a total of 71 clinical and 66 support staff across nine shelter sites.
Krucial supported a global health and human services organization assisting in the Unaccompanied Minor Mission. We deployed hundreds of clinical and non-clinical staff including but not limited to RNs, Direct Care workers, Vocational nurses, CNAs, and logistical support.
Krucial was one of the first emergency response agencies to deploy to New York City, at a time that it was recognized as ground zero for the COVID-19 pandemic. The initial wave detailed thousands of RNs and RTs to support NYC’s largest public health system.
Located in New Orleans, Louisiana, Krucial partnered with a global health and human services organization to ensure a care center for patients unable to receive medical attention at understaffed local hospitals. A 1,000-bed field hospital was erected where the Krucial medical professionals were providing care.
Krucial mobilized COVID-19 relief efforts across Texas in partnership with a global health and human services organization. We served 200 separate facilities suffering from staffing shortages, including hospitals, long term acute care facilities, juvenile detention centers, and freestanding emergency rooms.
Krucial deployed nine task forces comprised of NPs, RNs, RTs, CNAs, EMT, and PHAT specialties to strategic locations throughout Texas and Louisiana to support those displaced from Hurricane Laura and Delta. Utilized Alexandria long-term shelter for majority of operations until backup generator failed, and operation was moved to Lamar-Dixon expo center.
We partnered with a global health and human services organization to mobilize COVID-19 relief efforts across Texas, infusing and vaccinating an estimated 720 patients weekly, spanning nearly two years. The mission’s focus was to reach underserved communities and those unable to self-mobilize due to varying circumstances.
In partnership with a NYC-based health association, Krucial deployed 480 RNs to support 11 acute care facilities located in all five New York City boroughs. The surge in COVID-19 cases escalated concerns as house staff resigned in response to mandated vaccinations, thus creating vacancies.
Krucial's first wave of deployment included 1,100 medical and non-medical staff in support of a 900 bed Unaccompanied Alien Children’s (UAC) Influx Care Facility (ICF). Partnering with a global health and human services organization, we helped relocate over 10,300 UAC’s during the 13-month mission.
What began as a transportation partnership shifted to a medical-related collaboration as Krucial exclusively provided medical personnel to staff converted busses that became Mobile Vaccination Units during the height of the pandemic. The mobile units served thousands of people during the course of the collaboration, including in some of the most remote locations in the state of Colorado.
During the pandemic, Krucial engaged with a hospital system serving more than 20 counties throughout the state of Texas. The partnership originally began with securing RNs in one facility in East Texas, but after Krucial successfully placed hundreds of medical personnel in a variety of roles, the collaboration expanded to six additional facilities spread out over hundreds of miles as well as additional specialties (CRTs, RTs, RRTs, CNAs, LVNs, EMTs).
Krucial partnered with a global health and human services organization to mobilize COVID-19 relief efforts across Texas. We staffed over 100 separate facilities including hospitals, long-term acute care facilities, juvenile detention centers, and freestanding emergency rooms.
We activated and deployed clinical staff to support those with special medical needs displaced by Hurricane Ida. Taskforces supported sheltering operations in Bossier City, Alexandria, New Orleans, and Baton Rouge shelter sites, which received and cared for acutely ill geriatric patients due to a nursing home failure to properly evacuate residents.
Krucial provided direct care to the greater Springfield, Missouri area by deploying a variety of medical professionals to fill local hospital staffing gaps and attend to patient care needs.
In partnership with a NYC-based health association, we deployed 350 RNs to support 11 acute care facilities located throughout all five New York City boroughs. The COVID-19 Delta variant surge escalated concerns as house staff resigned in response to mandated vaccinations, thus creating vacancies.
A 300-bed facility desperately needed an injection of nearly 50 medical professionals (RNs, CNAs, RTs) during the course of three months. What began as a short-term partnership evolved as the facility was so impressed with the initial group of Krucial Reservists that it has maintained the relationship and expanded it to include contract positions as well as permanent placement roles.
Krucial provided EMTs and RNs to support a large event health and safety partner for vaccine screenings in Las Vegas, Nevada. With the staff at multiple venues, they were able to help confirm proof of vaccination cards and assist any individual in finding their documentation leading up to and during the convention.
Krucial deployed staff to Level III Trauma Center with over 200 bed capacity. We assisted with staffing needs by deploying expert level healthcare professionals to serve the greater Farmington, New Mexico region.
We partnered with a global health and human services organization to combat the COVID-19 crisis across the state of Texas. Krucial staffed over 80 hospital facilities and deployed more than 5,000 medical professionals for this operation.
Krucial supplied emergency medical staffing to 11 member facilities from a large New York City-based health system. All their facilities combined provide New York City with approximately 5,000 patient beds. In total, 375 RNs were deployed to NYC to assist the member facilities with challenges created by the COVID-19 pandemic and exacerbated by the Omicron surge.
We activated and deployed medical staff including RNs, Paramedics, CNAs, and PCTs to support a system-wide staffing crisis located in an underserved Brooklyn community. The full-service non-profit community hospital houses 287 beds and serves more than 11,000 inpatients each year. The operation began due to a surge in the COVID-19 Omicron variant. After addressing COVID-19, Krucial remained in a support role due to continued labor shortages.
What originally began as a partnership focused on providing a small number of CNAs for a long term care/rehabilitation facility expanded significantly following Krucial’s tremendous success. After initial placements, the collaboration expanded to another facility more than 100 miles away and featured additional specialties, including RNs and EMTs.
Within 48 hours, Krucial mobilized several Sterile Processing Techs from around the country to fully staff a New York facility facing a labor disruption. Though a short-term deployment, Krucial’s incredibly swift work ensured that patients received the essential care they deserved without interruption.
Hurricane Beryl was a category 1 hurricane when it made landfall near Houston, Texas on July 8, eventually causing an estimated $6.2 billion in damages in the U.S. and in other nations. Within 24 hours, Krucial deployed a range of medical personnel, including NPs, RNs, LVNs, EMTs, CNAs and much more. In partnership with a global health and human services organization, Krucial staffed an emergency shelter at NRG Arena in Houston where Reservists cared for people who lacked access to basic services.
On Sept. 26, 2004, Hurricane Helene made landfall in the Big Bend region of Florida as a Category 4 storm, causing catastrophic rainfall and flooding in several southeastern states with more than 200 deaths attributed to the hurricane. In partnership with another agency, Krucial deployed Shelter Workers to several sites in both Georgia and North Carolina within 24 hours. Among these were facilities near some of the most devastated areas, including Asheville and Fletcher, N.C.
Within two weeks of Hurricanes Helene making landfall, Hurricane Milton (Category 3) slammed into the southeastern portion of the U.S., causing more than $85 billion in damages throughout the region. Krucial partnered with agencies to provide shelter workers in Florida to assist in the recovery effort near Tampa and Orlando.
Our Leadership Team
Darren Odum, FACHE
CEO
April Schiffelbein
Senior Vice President - Human Resources
Wendy Boothe
Senior Vice President - Finance
R.D. Helt
Senior Vice President - Strategic Development
Mickee Garcia
Vice President - Recruitment
We answer the call.
In March of 2020, we were asked to help the State of New York deal with an unprecedented health crisis as Covid 19 began to spread. This short documentary, which premiered in March of 2021, is the story of how we faced that challenge.
Our Board
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